A wise colleague recently said of the advertising industry, “deep down inside we all just want to be rock stars.” I’m sure he’d also agree with Kickstart’s corollary that “rock ‘n ‘roll is never easy.” Kickstart plays raw and relentless barroom brawl music. Frontman Eric Strickler lights up each anthemic number with gravelly vocals and guitar licks to match. Oh, to be a real rock star.